Strategi Pemerintah Kota Manado Dalam Menarik Wisatawan Mancanegara

Kota Manado di Sulawesi Utara merupakan salah satu kota yang memiliki pesona dan menjadi lokasi favorit wisatawan mancanegara. Destinasi wisata di Manado yang paling terpopuler adalah Wisata Taman Laut Bunaken, dan menjadi salah satu surga taman bawah laut paling diminati di dunia.

Kementerian Pariwisata telah meluncurkan branding baru 10 destinasi pariwisata untuk mendukung brand Wonderful Indonesia di kancah internasional. Kesepuluh destinasi pariwisata dengan branding baru tersebut adalah Bandung (Jawa Barat), Great Bali, Great Jakarta, Great Kepri, Joglosemar (Jogja-Solo-Semarang), Coral Wonders (Wakatobi-Bunaken-Raja Ampat), Medan, Makassar, Lombok, dan Banyuwangi. Salah satu dari sepuluh branding tersebut adalah Coral Wonders, Bunaken.

Dalam rangka meningkatkan branding dan kunjungan wisatawan mancanegara, sejumlah strategi promosi dipersiapkan Pemerintah Kota Manado.

Yohan/Journalist/BD
Editor : Lenny Ambarita

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